How do you embed sustainability into an organisation intrinsically linked to travel?
That was the challenge facing GB Surfing.
Travel is essential to GB Surfing's activities, from competitions and training camps to athlete development; it is built into how the organisation operates.
The challenge
As a relatively small organisation, GB Surfing were ahead of the game, having identified sustainability as a priority and set clear goals within its action plan. However, they needed support to turn those ambitions into reality and better understand and manage the impact of travel, the organisation's most significant source of emissions.
Our approach
We worked with GB Surfing to develop practical policies and processes that could be embedded into day-to-day operations, helping staff, athletes and volunteers make more informed travel decisions and supporting long-term behaviour change.
The outcome
To help GB Surfing measure, manage and reduce the impact of travel, we delivered:
- A Sustainable Travel Policy to guide travel planning and decision-making across the organisation.
- A Travel Emissions Calculator to track, monitor and report emissions associated with business travel.
These tools provide a clear framework for understanding travel-related emissions and enable staff to make sustainable choices.
"Pointer provided valuable insights into how we can make a real impact, with a particular focus on travel, and developed an impressive travel emissions calculator that is already transforming how we think about and plan our travel."
The impact
GB Surfing now has the tools and knowledge to better understand the environmental impact of its
travel, make more informed decisions, and monitor progress over time.
"Pointer's expertise and commitment have been invaluable. We'd highly recommend them to any organisation serious about sustainability."
Whether you're just getting started or looking to accelerate progress, we can help you identify where you'll have the greatest impact and develop practical solutions that work for your organisation. Get in touch at info@pointer-cg.co.uk.